Develops global marketing, branding, and communication strategies for modern businesses.
The Bachelor of Business Administration (BBA) in Marketing and Communications is a dynamic and internationally oriented program designed to equip students with the creativity, analytical skills, and strategic mindset needed to excel in the global marketing and communication industries. Offered by PPA Business School, one of France’s leading business institutions, in partnership with Global Learners Education, this degree blends business acumen with innovative marketing and communication expertise.
Students will explore key areas such as marketing strategy, digital marketing, branding, advertising, consumer behavior, corporate communications, and public relations. The program integrates theoretical concepts with practical projects, enabling learners to develop the ability to design impactful marketing campaigns, manage brand identity, and effectively communicate in diverse business environments.
A unique highlight of this program is the opportunity to attend your graduation ceremony in Paris, offering students international exposure, networking opportunities, and the experience of celebrating their achievements at one of Europe’s business and cultural capitals.
Internationally Recognized Degree: Earn a prestigious qualification from PPA Business School, France, known for excellence in business and marketing education.
Creative and Strategic Learning: Develop cutting-edge marketing and communication skills through real-world projects, campaigns, and digital media strategies.
Global Experience with Paris Graduation: Experience international education and celebrate your graduation in Paris, connecting with global peers and industry
To apply for the Bachelor of Business Administration in Marketing and Communications, applicants should meet one of the following criteria:
Educational Background: Completion of secondary education (Grade 12, A-Levels, or equivalent) with a focus on business, marketing, or humanities.
English Proficiency: Non-native English speakers may be required to demonstrate proficiency through a recognized English test or interview.
Alternative Pathways: Applicants with relevant diplomas, certifications, or professional experience in marketing or communications will also be considered.
This program is perfect for students who aspire to build successful careers in marketing, advertising, or media communications — combining strategic business education, creative development, and the prestige of graduating in Paris.
S. No |
Subjects |
Credit Hours |
1 |
Communications in Organisations |
20 |
2 |
Leadership and the Organisation |
20 |
3 |
Financial Awareness |
20 |
4 |
Managing Change |
20 |
5 |
Business Operations |
20 |
6 |
Developing Teams |
20 |
7 |
Responding to the Changing Business
Environment |
20 |
8 |
Effective Design Making |
20 |
9 |
Business Development |
20 |
10 |
Business Models and Growing
Organisations |
20 |
11 |
Customer Management |
20 |
12 |
Risk Management |
20 |
13 |
Marketing Strategy and Planning |
20 |
14 |
Consumer Behaviour and Psychology |
20 |
15 |
Digital Marketing and social media |
20 |
16 |
Brand Management and Communications |
20 |
17 |
Public Relations and Corporate
Communications |
20 |
18 |
Marketing Research and Analytics |
20 |
|
Total Credits |
360 |
Ready to take the next step in your education and career? Applying is easy. Just follow these simple steps:
Fill Out the Application Form: Complete the online application form on our website with your personal and educational details.
Attach Your CV: Upload your current CV, highlighting your academic background or any relevant work experience.
Send Your Documents: Once you’ve filled out the application form and attached your CV, send them to admissions@globallearnerseducation.com.
What Happens Next?
Once we receive your application, our admissions team will review your documents and reach out to you to discuss the next steps. If you meet the eligibility criteria, you’ll be sent a confirmation email with instructions on how to get started.
We are an online education provider dedicated to offering globally recognized, flexible, and affordable programs for students around the world. Our partnership with Qualifi allows us to provide high-quality, accredited diplomas in business and cybersecurity, opening doors to global career opportunities.
Since 2024, we’ve been empowering learners to achieve their academic and professional goals. Our innovative online platform provides a seamless learning experience that fits your lifestyle. With programs that can be completed at your own pace, we make it easy for you to learn from anywhere, anytime.
Why Global Learners Education?
Globally Recognized Qualifications: Our qualifications are internationally respected, providing you with the credibility and skills employers are looking for.
Study Your Way: Whether you’re a working professional or a full-time student, our flexible study options make it easy to learn on your own terms.
Expert Guidance: You’ll have access to a dedicated support team, ready to assist you throughout your learning journey and beyond.
A Global Learning Community: Join a network of like-minded learners from around the world, all working toward academic success and career growth.
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